Mobile phone operator AKTEL formally launched 'AKTEL Mayer Bhasha', the first full Bengali short message service (SMS) in Bangladesh, for all its customers.
The service will enable AKTEL customers to write, send and receive SMS in Bengali language, says a press release.
Subscribers can send SMS in Bengali by selecting 'AKTEL Mayer Bhasha' application. Once the application is installed, each of the keys/digits on the keypad of the handset will correspond to a range of Bengali characters, which can also be seen on the screen of the cellphone.
The process involves installing the special 'AKTEL Mayer Bhasha' software to specified handsets to enable the Bengali script, through means such as GPRS, AKTEL website and from other hand sets. Charges for Bengali SMS will be at the regular SMS rates.
Raj Selvaduray, chief financial officer and acting managing director of the company, and Asif Iqbal, head of Marketing, among other senior officials, were present at the launching ceremony held on Monday in Dhaka.
