International business consultancy firm MTI Consulting's global chief executive officer has stressed the need for effective strategic planning to boost business.
The CEO, Hilmy Cader, at a function in Dhaka on Wednesday said strategic business consultancy will help companies spur their growth, manage complex issues, optimise business process and strengthen control mechanism.
Conventional strategic planning does not work properly in a business scenario characterised by intensive competition, smarter consumers, powerful channels, demanding shareholders and turbulent environment, Cader told a group of entrepreneurs and executives at the function titled 'Strategic Planning-Creating a Real Difference'.
Cader, a Sri Lankan, pointed out MTI's internationally acclaimed model is a logical and effective response to dilemmas facing businesses in addressing their strategic planning needs.
"Bangladeshi businesses should be bracing themselves for a quantum leap to compete with developing and developed markets," said the global CEO of Bahrain-based MTI Consulting.
MTI Consulting started its operations in Bangladesh in June 2005. MTI recently signed deals with two firms, Gemcon Group and Beximco Pharmaceuticals Ltd, to offer business solutions.